Welcome to the latest addition to Ke Kgoshigadi called #KgoshigadiSays; a vlog that captures a number of interesting topics. We started #KgoshigadiSays with What’s Good, the things that caught my attention on YouTube, a Book Review, and things to get up to during the long weekend. This was a fun way to introduce this concept and they did way better than we anticipated. Then the big one was the live chats. I say big because there about two to three takes with the pre-recorded vlogs and with the live chats, it means that there’s only one take with an audience watching live. What was meant to be four weeks with the Radio Edition, turned into eight fun and informative weeks, here are the key highlights:
Kwena Marara Moabelo
I chose Kwena to springboard this edition because I’ve always been in awe of his love for radio moments. One moment that stands out was when he ran 3km’s on International Running Day, while he was presenting his show. There’s also a fun and playful side to him that I like. He can switch from being serious to being playful and still remain relatable. Two of the guests that we interviewed in the Radio Edition echo the same sentiments. This really was a beautiful way to start the radio edition. In this episode; he speaks about money, creating radio moments, and how he’s been in the game for 29 years. Prepare to hear the truth about radio from his perspective, watch it again here.
Chris Jordan
Chris was my radio lecturer. When I was studying radio, I had a show on Kasie FM called the Urban Chart Show and I remember asking him for tips on how to go about making the show as big as it was when I left. I literally took what I learned and applied it and the show did very well. I enjoyed being lectured by someone who was in radio; as a radio host, producer, and currently, as a consultant because all the advice he gave was practical. One thing about Chris, he is passionate about radio. He shared a lot of gems on this episode; including how tertiary education can assist one with their radio career, how community radio can commercialize their platform, and the current state of radio. Unfortunately, the InstaLive ended abruptly and we couldn’t save it.
Mpho Letsholonyane
Working in sales, I’ve always looked at Mpho as the salesperson’s dream because she wears so many hats; she’s a car enthusiast, a sneaker lover, she’s into sports, she’s a mom and she has a huge audience on social media. You can align her brand with many brands, which is what program managers look for in the on-air personalities they hire. That coupled with years of experience in radio. I loved how open and honest she was about her radio experience and the importance of connections in the industry. She also spoke about the YFM era that we loved so much and her experience in talk radio. We laughed and had a number of ah-huh moments, watch it again here.
Kea Motlokwa
Kea is one of the most outspoken beings when it comes to the current state of radio. I was recently a part of her Twitter Spaces talking about radio auditions being made open, is this really the best way to about searching for radio talent, or is it a PR exercise? We ended up talking about the current state on radio and unpacking the talks of podcasts taking over radio. In this episode, she talks about both radio and podcasts and how they’re meant to complement each other, not compete. She gave practical insights into why radio will never die. She also spoke about the importance of research and how radio should use data to make informed decisions. Schools in, watch it again here.
David Mashabela
King David has a podcast series where he interviews radio legends just like I do, so the thought of interviewing him freaked me out at first. Listening to his podcasts as a form of prep was a breath of fresh air. He has a way of getting the audience to view their favorite radio personality as human; getting to know their journey in radio and them personally. In this episode, I enjoyed hearing about his alter ego, King David. He says he is shy and he adapted this alter ego to do what radio is also about, delivering a show. He also speaks about how his journey as a content and technical producer made him a better radio personality, and why he doesn’t answer his DM. You’ll laugh and learn a thing or two, watch it again here.
Thabiso Tema
Who would’ve thought that Thabiso Tema, the high-energy personality that we know once upon a time back announced classical music at Classic FM? This is what happens when you take your time getting to know the brand you work for, and then taking up space where there is a gap. I loved how Thabiso spent years on every radio station he has worked at; in an era where people hop around every year or two, it’s refreshing to see that people have earned their dues and have seen growth in being in one place for a while. He also spoke about what the youth in radio today are getting right and wrong and how he formed his chemistry with Lebohang Phokela. Gear up to see another side of TT, watch it again here.
Ikanyeng Masinamela
I went to tertiary school with Ikanyeng, my heart burst with excitement when saw that she was on radio. And not just any radio, national radio. In a world that says you need millions of followers to get there, it was refreshing to hear how she started her journey on commercial radio and then went on to national radio, while maintaining a quiet life, unapologetically so. I’ve always looked at Ika and thought she would become one of the biggest models in SA but she shared how it would’ve probably been the case if she didn’t have a love-hate relationship with social media. She observed how social media can build or break You and the latter was not worth her peace of mind. This live chat literally felt like a catch-up with an old friend. Grab a drink and join the “pajama party”, catch it again here.
Tholi B
Mr. Radio, Tholi B concluded the radio edition (for now). I feel like he was perfect to round off the radio edition because he is literally Mr. Radio; he’s worked on-air as a presenter, a station manager, a creative solutions manager in a sales team. And he is still in his 30’s. Listening to Tholi speak about his radio experience made me grateful for this journey because it is really important to understand radio holistically. Because of one’s knowledge of sales, you suddenly understand why playing an ad at the allocated time is important, you have an appreciation for the creative process behind radio campaigns. He also spoke about what station managers look for in talent, and who he would hire if he had his own radio station. Watch it again here.
Here we are celebrating two years of Ke Kgoshigadi today. I couldn’t have asked for a better gift than this, to have started another project that is not only close to my heart but also helps others learn (and have fun). Thank you so much to all the guests and thank You for watching all the #KgoshigadiSays: The Radio edition episodes. It really means a lot.
To think this adventure was unplanned. Everything we are doing here was “rejected” content that I woke up one day and decided I’ll go at it on the platforms I currently have. Don’t sleep on yourself Love, just start!
The other day Rose said to me “You do know #KgoshigadiSays is going to blow up and there’s no turning back from here?”, it hit me last week when a brand approached us that this is huge and that the only way is to the TOP! See you next week Wednesday (14 July 2021) when we introduce a new edition of #KgoshigadiSays.
No Comments